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Annual review and accounts

Annual Summary

In 2020, we changed our financial year to run from 1 January to 31 December, to better align with the breaks and day trips we deliverOur latest annual accounts show reporting for a 16-month period to account for this adjustment and runs from 1 September 2019  31 December 2020. You can see this here.

Income and Expenditure

The charity is funded at different levels by a range of people, organisations and initiatives. 

In our 2019/20 16-month financial period: 

  • We received £1,860,934 in income from fundraising and investments. 
  • We spent £1,202,184 on charitable activities, governance and fundraising.  
  • For every £1 we invested in fundraising, we generated £2.17. 

Our accounts in for 2019/20 reflect a period of having been unable to offer breaks but also present some information differently than in previous years, including how we have had to allocate some of our costs.   

While unable to deliver breaks, we did achieve the following, against our stated strategy: 

Directly provide short breaks and day trips. 

Our aim is to reach new communities and double the number of families we work with each year, by the end of 2020. 

In this financial period, we didn’t meet our aim of doubling the number of families we worked with, because of the impact of coronavirus on our ability to safely offer breaks.  We were able to provide 517 families with a short break, offered one family tickets for a day out, and supported one group of 45 families (151 adults and children) to experience a day out.  


Champion holidays as a force for good. 

Our aim is to strengthen the evidence base and bring policy makers, the travel and tourism industry and the social sector together to act for families.  

We published a report into the long-term impact of a break on families, which demonstrated lasting positive impacts on mental health, reduced isolation and improved relationships in families, but most other planned activities were unable to take place.  


Be an effective, well managed and better governed organisation. 

Our aim is to strengthen our governance and ensure we are robust in the way our organisation runs. 

Kat Lee joined the charity in January 2020 as new Chief Executive. Together, the trustees worked on a governance review and also a strategic review of the charity, considering future direction and sustainability. As a result of some changes in funding and digital developments seen in recent years, some difficult decisions were taken to change the structure of the charity.  To help reduce overhead costs, and embrace new ways of working, the charity also gave notice to move out of the office it has leased since 2011.  


Maintain our financial independence and be a charity that partners are proud to work with. 

Our aim is to fundraise to support more families than ever before and to be a trustworthy, reliable partner with which the tourism industry is proud to engage.  

We continued to work with a range of corporate partners, charitable trusts and foundations, as well as engaging regular supporters in the work of the charity.  Their generous support, as well as income from Gifts in Wills, means the charity is in a stable financial position. It has been hard to raise new funds when we are not offering breaks.  

Read more about our impact.

You can view accounts from previous years here.  

They are also available on the Charity Commission website 

If you have any questions or comments, please get in touch via email or call us on 020 3117 0660.