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The Ambassador – External Engagement

John McDonald has been continuing his engagement with UK Tourist Boards to build on our relationship and develop further ways that we can work with them.

In September, John gave a presentation at a Visit Kent networking event to an audience which included most of Visit Kent’s senior partners. He was able to encourage greater participation from a range of attractions including Margate’s Dreamland in next year’s Big Weekend.

John is working with the charity’s President, Peter Long, to organise an event at Blackpool Zoo next year, so met with Philip Welsh, Head of Visitor Economy at Blackpool Council to discuss how he might become involved. Philip is keen to involve Visit Blackpool’s main partners including Merlin, a range of visitor attractions and is seeking support for the event from the leader of Blackpool council.

Finally, in mid-October John will be attending a VisitScotland staff briefing to further engage the organisation’s staff with the ScotSpirit programme. He will also meet with Scottish Government officials and contacts at Edinburgh Napier University who are also interested in becoming involved.